A Nest Egg in Winter

Yikes! Daylight Savings Time starts tonight! Better admire this 1963 Chase nest egg ad before the pond melts.

As was customary in those days, the copy emphasizes relief from investment cares:

Just ask Chase Manhattan's Personal Trust Division to take over post-haste. You'll immediately rid yourself of such details as stock rights and record keeping, call dates and coupons.

What's more, eminently qualified nest egg specialists, will, at a word from you, act as your Executor and Trustee, advise you on your investments, or plan your estate with you and your lawyer.

The sales pitch had appeal because prudent investors kept their securities in a safe deposit box, not in a potentially hazardous brokerage account. Rights offerings to stockholders were indeed common, and bond calls did have to be watched for. And, of course, there were those dratted bond coupons, which actually needed to be clipped and presented for payment at the bank.