BOB HOPE ONCE CALLED a bank a place that will lend you money if you can prove you don't need it. He might as well be talking about brokers and their increasing pursuit of well-heeled customers -- a chase in which Merrill has a leg up on the competition. Of the nearly $1.2 trillion in individual assets with its brokerage unit, 39% are from clients who have between $1 million and $10 million with Merrill, while another 33% come from clients who've parked more than $10 million with the firm.
Saturday, October 01, 2005
Merrill Lynch clients have millions
From the cover story in the Oct. 3 Barron’s:
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