Wednesday, May 13, 2009

The Grandest, Saddest World's Fair

Grandest since the great Columbian Exposition at least, the World's Fair that opened in New York 70 years ago this spring was also the saddest.

Bright, white and oh so modern, the fair gave Depression-weary Americans a glimpse of a future full of delights. Television! Interstate highways! Automobiles that looked straight out of Buck Rogers!

Yet fair-goers sensed that the future they glimpsed was a mirage, destined to disappear in the horrors of a second World War.

This Fiduciary Trust ad strove to strike a positive tone nonetheless:


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