Friday, August 12, 2011

“We Want to Hold Your Hand . . .”

Investment firms have learned they must communicate with clients in a time of crisis. (Even a small T. Rowe Price investor like this blogger recently received two e-mailed advisories.) Most clients don't expect advisers to offer solutions; they simply want reassurance that their adviser is paying attention.

Check out Deal Journal, which has used Wordle to convert various firms' 'don't panic" letters into something like art.

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