Wednesday, October 12, 2011

Secretary 3.0

In the days of Mad Men (and now Pan Am and The Playboy Club) the boss had a secretary.

Times change. In recent decades many minor executives have had to fend for themselves, while CEOs have relied on Secretary 2.0: the executive assistant.

Times are changing again. Meet Secretary 3.0.

(You didn't think Steve Jobs would stop changing the world just because he died, did you?)

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