Monday, October 22, 2012

1962: Three Ads and a Little History

Fifty years ago, the chauffeur wore gloves, even in Florida:

Also from 1962, a Chase nest egg ad I don't remember. If the ad didn't run much, perhaps it's because it could be entitled "The loneliness of the long-distance target shooter."

Finally, this 1962 ad, unrelated to banks and trust companies but relevant to our times.  The United States Lines was battling the competition from transatlantic jet service. (They lost.)  Featured is the family of John Frair, "returning from a military mission in Iran." At a guess, he had been training the army of the Shah, who had ruled Iran since the United States deposed Mosaddegh in 1953.

Douglas MacArthur II, shown at lower left in the ad, was the nephew of the Old Soldier. He was enjoying a posting in Belgium after a tough job as ambassador to Japan.

After leaving Belgium for assignments in Washington and Austria, MacArthur became the American ambassador to Iran in 1969, serving until 1972. Six years later, a revolution deposed the Shah and brought Ayatollah Ruhollah Khomeini back from exile.

The reverberations continue to be felt today.

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