Monday, December 27, 2010

“Money Management For Women”?

Slate asks, are women bad with money? "Amazon.com has a special 'money management for women' category but no equivalent category for men. Major banks like Citigroup and Wachovia have special departments to guide women with their finances."

Savvy marketing or sexist condescension?

You'll have to answer that one yourself. Here we merely offer a little background. Both ads date from 1956, when marketers were just beginning to notice that some women had significant net worths and the freedom to choose their investment managers.



1 comment:

Client Associates said...

I think a women should hold the private money with them as they might have need of that any time, for her private life.